The Faces Behind the Fun of Live Sports

Logan Clements
5 min readApr 17, 2020

I love live sports: the atmosphere, the emotions of the players, the energy of the crowd, free t-shirts, stadium hotdogs, you name it. There’s something special about watching sports in person, a luxury we don’t have right now.

While we all are feeling the impact of life without live sports, let’s take a look at the elements and people that make live sports so much fun.

Depending on the team, league, or organization, this group of people falls into the category called Game Day Presentation, Special Events, Fan Experience, or Sports Presentation. They’re responsible for making the game-day experience for fans something that is fun, enjoyable and most importantly memorable.

These are the people that coordinate the music you hear between points, the videos, ads, and fan cams on the giant screen, the fan games you see on the playing field whether it’s a 3-point contest or relay race. They coordinate the amazing half-time shows from kid jugglers to flying dogs and acrobats.

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Logan Clements
Logan Clements

Written by Logan Clements

Freelance event producer, for sporting events, conferences, galas and more in 🇺🇸, 🇨🇳, & around the 🌏 🎤 Co-host of the Better Events Podcast

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